Lickfold Digital Blog

Signal First Outbound Automation for B2B Teams: Nine Layer 2026 Plan

A 2026 plan for B2B GTM teams: a nine layer, signal informed outbound automation strategy that preserves deliverability and books meetings.

10 CAN-SPAM Compliance Checks Mapped to the Law for U.S. Marketers

Ten practical CAN-SPAM compliance checks for U.S. marketers, each tied to the Act and 16 CFR Part 316. Covers headers, opt-outs, authentication, vendor...

Stop Deliverability Regressions with Google Postmaster Setup for B2B

Action first Google Postmaster setup for B2B senders. Verify DNS in about 10 minutes, check key dashboards, and catch deliverability regressions before...

Earn ChatGPT Citations: B2B Teams Track 4 Metrics

Action first AEO steps for B2B marketers to earn ChatGPT citations. Prioritize editorial and technical fixes, run 15–20 prompt audits across four AI...

Topical Authority SEO: POV and Third Party Proof to Earn AI Citations

Earn AI citations by building topical authority: publish one pillar and three clusters, lead with a clear point of view, and secure third party proof to...

Domain Admins: Enforce SPF, DKIM, and DMARC Without Breaking Mail

Practical setup and debug steps for domain admins: configure SPF, enable DKIM, publish DMARC with p=none, and avoid SPF's 10-lookup traps.